We're working on some new products that we are pretty darn excited about! Product development takes a heck of a lot longer than you may suspect. From initial concept to on the shelf and ready to sell can take up to two years and dozens of iterations. For example, our Dirty Balm went through 25 formula changes and took about 17 months before it hit the web! All that work just to perfect lip balm? heck yeah! You can't make the best products without a lot of trial and error.

 

So what are we working on currently? Well follow us on instagram for the latest @givemethedirt